Xarm Apartments was founded in 2010 in the beautiful city of Santa Marta, Colombia, by Sandra and Ángel, two Spaniards who fell deeply in love with this corner of the Caribbean and wanted to share with the world the magic that captivated them: its light, its people, and its natural charm. With more than 50 properties in different regions of Colombia, we have managed more than 30,000 reservations and welcomed more than 110,000 guests from over 100 countries. Our mission is simple and profound: to create unique experiences that make every traveler feel at home, combining friendly service, inspiring design, and attention to detail. Our passion for decoration leads us to constantly seek out new trends and styles, integrating natural materials, soft tones, and warm textures that convey calm and balance. Each space is lovingly designed to inspire and awaken emotions. We believe that places tell stories, and each of our properties has its own voice. After years of experience in multinational companies, we apply the same standards of excellence, organization, and professionalism, but with the human touch that defines our understanding of hospitality. At Xarm Apartments we believe that perfection lies not in rigidity, but in authenticity and the love with which things are done. We operate apartments, villas, and boutique hotels in Santa Marta, La Guajira, and Filandia, each with its own personality, design, and local essence. We combine modern comfort, careful aesthetics, and Colombian spirit, creating homes that invite you to disconnect from the noise and reconnect with yourself. Our team is warm, attentive, and friendly, focused on offering genuine and kind service, but above all, in love with Santa Marta and everything this city has to offer. Welcome to Xarm Apartments, where hospitality is lived with the heart and every stay feels like coming home.

This charming colonial house, located in one of the most authentic areas of Santa Marta’s Historic Center, features five aparta-suites with a central amazing pool designed by a renowned local architect. Each space combines high ceilings, Mediterranean touches, and colonial essence, creating cozy, character-filled environments. The location is unbeatable: just steps from the Casa de la Aduana, Parque Bolívar, and the beach—perfect for exploring the city on foot. All the aparta-suites have access to a very peaceful central pool with a solarium, sun loungers, hammocks, and a lovely vertical garden. For greater convenience, check-in is fully autonomous through access codes. Each unit includes a warm living area, air conditioning, a fully equipped kitchen, a complete bathroom, Smart TV, high-speed Wi-Fi, and a dedicated workspace ideal for business travelers or digital nomads. Blackout curtains ensure optimal rest, and pool towels are provided. The terrace is the perfect spot to start the day with a cup of coffee and enjoy the tropical atmosphere. The neighborhood offers an excellent gastronomic and cultural scene. You’ll find restaurants, cafés, and bars such as Agua del Río, Lulo, Gnam, Shio, Serena Bistro, and Casa Magdalena, as well as local shops like Santa Marca and Casa Tríada. The house, a carefully restored Republican-style building, provides access via codes and secure lockboxes for each unit, ensuring comfort and privacy throughout your stay. We will be delighted to assist you in person whenever you need it. With more than ten years of experience in hospitality, our goal is for you to feel supported, comfortable, and at ease, enjoying the best of this magical city by the sea. You will also find a personalized guide with our favorite recommendations for places to visit, restaurants, museums, and activities, so you can experience Santa Marta like a local.

What we love most about this neighborhood is its authentic and vibrant energy, where the city and the sea come together in perfect harmony. From the doorstep of the house, you can immerse yourself in the cultural richness of Santa Marta: just a few steps away is the Casa de la Aduana, the oldest in South America, alongside Parque Bolívar. In the afternoon, the sunsets from the boardwalk—only a few minutes’ walk away—are spectacular, painting the sky in golden and pink tones that make it hard for anyone to leave. On the corner, the mango and avocado vendor greets you every day with a warm smile, so characteristic of Santa Marta. Just a few steps further, you'll find a small local shop, traditional bakeries, and a supermarket—perfect for those who enjoy cooking with fresh, high-quality ingredients. The neighborhood is also ideal for those who want to explore its culinary side. Close to the house, you’ll find some of the best restaurants and bars in Santa Marta: from the gourmet flavors of Agua del Río, Lulo, and Brot, right across the street, to soulful spots like Shio and Serena Bistro, or local classics like Casa Magdalena, Guásimo, and Donde Chucho. At night, the area comes alive with a unique mix of music, good food, and Caribbean joy. You can enjoy a cocktail at Casa Magdalena or Serena Bistro, or experience a truly Santamartan evening at Crabs, La Puerta, or the rooftop at Brisa Loca, with its sea views and relaxed atmosphere. During the day, it’s worth wandering through the charming local shops such as Santa Marca and Casa Tríada, where Colombian art and design come to life. Everything is just a few minutes away, in a safe, lively, and history-filled environment. Here, everyday life feels special: the sound of the waves, the warmth of the people, and that feeling of being exactly where you want to be.